Swedish Jeanerica Jeans & Co. is a denim brand offering sustainable, high-end products with excellent fit. The company’s focus is on producing premium jeans in classic denim washes with a stripped-down, minimalist design.
Jeans are a natural part of any man’s wardrobe, often being the centre around which the rest of an outfit is built. Since 2017, when the company was founded by Swedes Jonas Clason and Lena Patriksson Keller, its aim has been to create unique products that strike a perfect balance between form and function.
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