Grandpa core - a Timeless Style to Explore?

"Mum jeans, dad jeans, and dad caps have been enduring trends in the fashion industry, drawing inspiration from earlier generations. Now, let's venture even deeper into the generational timeline – specifically, to the realm of grandfathers and the emerging grandpa style, poised to take centre stage as this year's trend forecast."

Text: Camilla Åsedal
Photo: Alamy & Gustaf Peterson

Published 2024-02-06

At Care of Carl, we seldom talk about trends; instead, we cherish timelessness and classic garments that can be passed down through generations – from grandfather to father and son, and onwards to grandson. Even though the grandpa-core phenomenon may be considered a trend today, the aesthetics that reflect the grandpa style have been around for decades and are still relevant today. The garments that characterise the style include cardigans, vests, vintage loafers, knitted sweaters, tweed blazers, sturdy sneakers, denim, loose suit trousers, and retro streetwear.

Never has it been more logical to share a wardrobe with your grandfather; it's timeless, economical, sustainable, and on-trend. The pieces representing the style can be worn whether you're a seventy-year-old grandfather, a seventeen-year-old grandson, or someone like Tyler the Creator – the rapper who has become the face of grandpa-core.

Film star James Stewart wearing a knitted cardigan and shirt, 1963, and Tyler the Creator in a knitted sweater with loafers and loose trousers, 2023.

What is grandpa core or grandpa style?

Grandpacore is a fashion aesthetic that draws inspiration from the clothing styles of older generations, focusing on clothing associated with grandparents or older men. Often, grandpa core is a mix of timeless and comfortable pieces, often with a hint of vintage, retro streetwear and nostalgia. Grandpa core can also be seen as a reaction to rapidly changing trends and a desire to move more towards sustainable and classic clothing choices – which stand the test of time in terms of aesthetics but also quality.